Blue Shield Of California Provides $300,000 To Support Communities Of Color

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Blue Shield of California Provides $300,000 to Support Youth Development, Social Justice, and Health Equity in Communities of Color Nonprofit health plan supports 12 community-based organizations that address challenges facing young Californians Oakland – On Friday, Blue Shield of California announced $300,000 in community investments to nonprofit organizations that advance the health and well-being of … Read more

Oakland-Based Blue Shield of California Employees Set Record for Charitable Giving

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Oakland – This year has brought more than its fair share of crises, but there is some great news from Oakland’s Blue Shield of California. The company and its employees stepped up their commitment to support the communities where its employees live and work.

Record-breaking fundraising by employees, together with Blue Shield’s corporate gifts, are supporting on-the-ground wildfire recovery efforts and helping people cope with the impact of COVID-19.

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Blue Shield Total Donations, Volunteer Hours

“Blue Shield of California, headquarted in Oakland, Calif., and our employees continue to show how much we care for others” says Kimberley Goode, senior vice president of external affairs at Blue Shield. “For 2020, employee giving reached $1 million with our company match which is almost double employee giving in 2019.”

Blue Shield Corporate Gifts Announced

As California copes with COVID-19 the state is also facing the challenge of wildfires. Climate change, among other factors, is causing massive wildfires to happen more often, with greater ferocity and ever closer to our communities, towns, and cities. In response, Blue Shield announced a $25,000 company donation in October to the California Community Foundation’s Wildfire Relief Fund to help communities recover.

“We recognize that these wildfires – and to a larger extent climate change – are public health threats for all of us,” says Goode. “We have to listen to the science and work together to take care of our fire-ravaged communities and are proud to support nonprofits that are leading this important work.”

A Banner Year for Employee Giving

In addition to Blue Shield’s record-breaking employee giving, the company reached another impressive milestone through volunteering. More than 1,000 employees took time to help their favorite nonprofits – either virtually or in person – contributing more than 10,000 volunteer hours so far this year.

“Like everyone else in this pandemic, Blue Shield and our employees had to pivot in unexpected ways to meet the needs of our employees, members, providers and the community,” Goode said. “We quickly adapted our approaches and our employees stepped up. We like to say, ‘We Never Stop,’ and that is certainly what happened here – with employees and leaders making sure we do our part to help those who need us most.”

Blue Shield Of California’s BlueSky Initiative And DoSomething.org Launch

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First-Ever Mental Health Tips Guide for Students by Students

Self-Care and Remote Learning are top concerns for young people in “The New State of Mind” featuring nearly 75,000 crowdsourced responses

Oakland – Blue Shield of California’s BlueSky Initiative, in partnership with DoSomething.org – the largest organization for young people and social change – launched a first-of-its-kind digital mental-health guide for youth, created for students by students. The guide provides young people with peer-to-peer tips on self-care, managing stress from digital learning, and supporting the mental health of fellow classmates.

With COVID-19 disrupting schooling for more than 55 million students across the United States, DoSomething.org, and the BlueSky Initiative called on their members to submit advice to help students during these difficult times. This campaign, entitled “The New State of Mind,” ran from April through June of this year and generated just under 75,000 tips.

“When we initially launched this campaign with DoSomething, we had no idea how turbulent this school year would be for millions of students, as well as their teachers and parents,” says Bryce Williams, vice president of Mind Body Medicine at Blue Shield of California. “What ‘The New State of Mind’ proves is that young people were not just anxious about the new reality of distance learning and everyday stressors, they were also committed to finding an outlet to talk about their troubles and offer solutions that would not just help them, but help others too.”

The BlueSky Initiative is a multi-year commitment by Blue Shield of California to help put more services into schools to support teens and address youth mental health issues. The release of the guide comes as year two of the program gets underway – following a successful inaugural campaign that saw more than 450 students receive counseling and over 800 teachers trained in mental health awareness.

In addition to publishing the digital mental-health guide for youth, DoSomething and BlueSky created a data-driven report for parents and teachers that highlights students’ mental health concerns and trends since shelter-in-place orders became widespread in March. Through the thousands of submissions, three themes remained consistent across New State of Mind: self-care, remote learning and helping loved ones. Sample tips from across these three core topics include:

Find a creative outlet (from stress baking and planting, to coloring and podcasting)
Get moving and get outside (a walk around the block, a run, or jumping rope)
Expressing emotions (whether it is space to cry, or listening to music to calm down)
Reach out when you need help (face-timing with friends or joining online support groups to meet new ones)
Put aside time for you, but also make time for others (creating a schedule that builds in work and play, to journaling, and being more mindful of others’ unique needs)

As one17-year-old DoSomething member named Alexander notes in the guide, “My plan is to keep in touch with my friends and really pay attention so if I notice if they act differently or become depressed, I can be sure they get help before something tragic happens. The signs are usually there if someone is looking and it’s more important than ever now.”

“This guide comes at a time where young people really needed it most. They are stressed, they are scared, and they are sad,” says Sahara Lake, senior manager of community impact with DoSomething.org. “But what we also found is that there is also a lot of hope among young people. They share great advice on how to grapple with stress, and how to continue to move forward, and that’s a good thing.”

“For anyone dealing with stress or any type of mental health issue, I would like them to know that you are not alone. We can work together as a community to overcome these hardships,” says Colleen, an 18-year-old DoSomething member. “This campaign helped me to reflect on positive energy and thoughts instead of all the negatives, and I’m sure it will do the same for those who pick it up and read it today.”

To access student mental health resources including the complete “The New State of Mind” guide, click on the BlueSky webpage at blueshieldca.com/bluesky.

About Blue Shield of California

Blue Shield of California strives to create a healthcare system worthy of our family and friends that is sustainably affordable. Blue Shield of California is a tax paying, nonprofit, independent member of the Blue Cross Blue Shield Association with over 4 million members, 6,800 employees and more than $20 billion in annual revenue. Founded in 1939 in San Francisco and now headquartered in Oakland, Blue Shield of California and its affiliates provide health, dental, vision, Medicaid and Medicare healthcare service plans in California. The company has contributed more than $500 million to Blue Shield of California Foundation since 2002 to have an impact on California communities.
For more news about Blue Shield of California, please visit https://news.blueshieldca.com/

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2020 Oakland ESPY Awards Oakland Athletic League and OUSD Winners Announced

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SPAAT, Oakland Athletic League and OUSD Announce Winners of Annual Oakland ESPY Awards, Including Middle School Student-Athletes of the Year, the All-Academic Team and High School Student-Athletes of the Year Oakland, CA – In a ceremony Wednesday evening in which young people collectively received more than $20,000 in scholarships, SPAAT, the Student Program for Academic … Read more

Blue Shield of California Provides Additional $300,000 Grants To Community Groups

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Blue Shield of California Provides Additional $300,000 in Grants to Community Groups Supporting Youth Mental Health Nonprofit health plan supports community safety net for young Californians OAKLAND, Ca – Blue Shield of California continues to show its commitment to youth resilience programs in California, announcing another $300,000 in grants to nonprofit organizations addressing mental health … Read more

Oakland’s Blue Shield of California Launches Digital Campaign To Support Youth Mental Health

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Oakland’s Blue Shield of California’s BlueSky Launches “New State of Mind” Digital Campaign to Support Youth Mental Health and Resilience BlueSky, DoSomething.org help teens manage stress and anxiety while coping with the COVID-19 crisis and other social pressures. Oakland, CA – Blue Shield of California has teamed up with DoSomething.org, the largest organization for young … Read more

Blue Shield Of California Gives $2 Million To Restore Health Services, Support CA Fire Victims

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Oakland, CA – Blue Shield of California announced its giving $2 million to restore health services and support CA fire victims. Blue Shield of California, soon to be Oakland’s newest corporate headquarters, has contributed $2 million to help fire victims in northern California. Most of the money will be used to restore health services in … Read more

Blue Shield Of California Provides $2 Million For Health Care For Wildfire Victims

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Blue Shield Of California helps doctors resume care for patients; rebuild destroyed clinic PARADISE, Ca – When California’s deadliest fire raged across the tinder dry hills of Butte County last fall, doctors and staff at the Paradise Medical Group were among the last to leave their town. One pediatrician sent his family to safety while … Read more

Blue Shield News: Blue Shield Of California Donates $40 Million To Its Foundation

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Blue Shield of California Donates $40 Million to its Foundation Nonprofit health plan contributes $100 million to foundation over the past three years. SAN FRANCISCO – Blue Shield of California has made a $40 million contribution to the Blue Shield of California Foundation to support its efforts to help make California the healthiest state and … Read more

Blue Shield Of California Supports Members, Local Community, Affected By The Carr Fire

Blue Shield of California, employees and Blue Shield of California Foundation donate nearly $60,000 to help wildfire victims rebuild their lives after Carr Fire. Blue Shield of California today announced its support for local Carr Fire victims through a series of donations from the nonprofit health plan, the Blue Shield of California Foundation and Blue … Read more